Advanced SEM

Advanced S E syllabus 2014-2015


Week of August 10- 14, 2015

Monday – Welcome to Cambridge!

Tuesday – Student Intro Activity

Wednesday – Syllabus & Class Expectations

Thursday – Ceiling Tile Project
ceiling tile 2013-2014

Friday -Ceiling Tile Project
ceiling tile 2013-2014

 

Week of August 17-21, 2015

Monday – Career and Technical Student Organization
Presentations

Tuesday – Ceiling Tile Project
ceiling tile 2013-2014

Wednesday – Ceiling Tile Project – due 8/20
ceiling tile 2013-2014

Thursday
Essential Question (EQ): Why is Goal Setting important?
Goal setting worksheet – student
7 Steps for Goal Setting

Friday
EQ: Why is Goal Setting important?
Goal setting worksheet – student
7 Steps for Goal Setting


Week of August 24-28, 2015

Monday
EQ: Why is DECA an important part of the Marketing Program?
CTSO – Presentations
Career and Technical Student Organizations

Tuesday
EQ: Why is Goal Setting important?
Goal setting worksheet – student
7 Steps for Goal Setting

Wednesday
EQ: Why is Goal Setting important?
Goal setting worksheet – student
7 Steps for Goal Setting


Thursday
EQ: Why are employability skills so important?
Career Exploration – assignment
Website Scavenger Hunt (1)

Friday
EQ: Why are employability skills so important?
Career Exploration – assignment
Careers in Marketing Project


Week of  August 31 – September 4, 2015

Monday
EQ:
Why are employability skills so important?
Career Exploration – assignment
Careers in Marketing Project


Tuesday
EQ:  
Why are employability skills so important?
Career Exploration – assignment
Careers in Marketing Project

Wednesday
EQ:
What are the purposes of a Press Release?
A4R9977553L_ComponentsofaPressRelease2
Cambridge Press Release Template
Cambridge Press Release Coach Don St James 041514

Thursday
EQ:
What are the purposes of a Press Release?
Cambridge Press Release Coach Don St James 041514
Cambridge Press Release Template
A4R9977553L_ComponentsofaPressRelease2

F
riday
EQ:
What is the marketing mix of a game or event at Cambridge HS?
Event Planning – Basketball Promotions – Brainstorming


Week of September 7 – 11, 2015

Monday
EQ: Labor Day – No School

Tuesday
EQ: Why is Marketing important to the Sports and Entertainment Industries?
Cambridge Press Release Template
A4R9977553L_ComponentsofaPressRelease2

Wednesday
EQ: Why is Marketing important to the Sports and Entertainment Industries?
Student Assignment – ASEM_1.2_Careers in Sports

Thursday
EQ: Why is Marketing important to the Sports and Entertainment Industries?
Student Assignment – ASEM_1.2_Careers in Sports – Turn In

Friday
EQ: Why is Marketing important to the Sports and Entertainment Industries?
ESPN 30 for 30

 

Week of September 14- 18, 2015

Monday
EQ:
What are the trends in the Sports & Entertainment industry today?
Review Careers in Sports and Entertainment

Tuesday
EQ:
What are the trends in the Sports & Entertainment industry today?
Student activity
ASEM_1.2_Trends in Sports and Entertainment Marketing


Wednesday
EQ:
What are the trends in the Sports & Entertainment industry today?
Student activity
ASEM_1.2_Trends in Sports and Entertainment Marketing


Thursday
EQ:
How is Marketing and the Economy intertwined?
Basketball Promotion – Project


Friday
EQ:
How is Marketing and the Economy intertwined?
Basketball Promotion – Project


Week of September 21- 25, 2015

Monday
EQ: 
Cambridge Professional Day
No school for Students

Tuesday
EQ:
What role does management play in the Sports & Entertainment industry?
Student Assignment – Management Flow chart
Management Hierarchy Project

 Wednesday
EQ: 
What role does management play in the Sports & Entertainment industry?
Student activity – Management Flow Chart
Management Hierarchy Project

Thursday
EQ: 
What role does management play in the Sports & Entertainment industry?
Fall Media Day Planning

Friday
EQ: 
What role does management play in the Sports & Entertainment industry?
Management Flow Chart – Due


Week of September 28- Oct 2, 2015

Monday
EQ:
What role does management play in the Sports & Entertainment industry?
Fall Media Day – planning

Tuesday
EQ:
What role does management play in the Sports & Entertainment industry?
Student Assignment – Media Day operations

Wednesday
EQ:
What role does management play in the Sports & Entertainment industry?
Student activity – Media Day final Prep

Thursday
EQ:
What role does management play in the Sports & Entertainment industry?
Fall Media Day

Friday
EQ:
What role does management play in the Sports & Entertainment industry?
Media Day – reflection

 

Week of Oct 5- 9, 2015

Monday
EQ:
What role does management play in the Sports & Entertainment industry?
Fall Media Day – refelction and planning

Tuesday
EQ:
What role does management play in the Sports & Entertainment industry?
Student Assignment – Press Release – Stories
Cambridge Press Release Template
Cambridge Press Release Broadwell

Wednesday
EQ:
What role does management play in the Sports & Entertainment industry?
Student activity – Press Release stories
Cambridge Press Release Template
Cambridge Press Release Broadwell

Thursday
EQ:
What role does management play in the Sports & Entertainment industry?
Introduction of Semester Final – project
FantasySportsProject – Football ASEM

Friday
EQ:
What role does management play in the Sports & Entertainment industry?
Semester Final project – begin
FantasySportsProject – Football ASEM

Week of October 12 – 16, 2015

Monday
EQ:
How do Sports and Entertainment marketing impact the economy?
No School

Tuesday
EQ:
How do Sports and Entertainment marketing impact the economy?
No School for students

Wednesday
EQ:
How do Sports and Entertainment marketing impact the economy?
PSAT

Thursday
EQ:
How do Sports and Entertainment marketing impact the economy?
Semester Final project –
FantasySportsProject – Football ASEM

Friday
EQ:
How do Sports and Entertainment marketing impact the economy?
Semester Final project – begin
FantasySportsProject – Football ASEM

 

Week of October 19–23, 2015

Monday
EQ:
Why is being able to analyze a target market important?
Semester Final project –
FantasySportsProject – Football ASEM

Tuesday
EQ:
Why is being able to analyze a target market important?
Basketball halftime promotion – begin planning

Wednesday
EQ:
Why is being able to analyze a target market important?
Semester Final project –
FantasySportsProject – Football ASEM

Thursday
EQ:
Why is being able to analyze a target market important?
Basketball halftime promotion

Friday
EQ:
Why is being able to analyze a target market important?
Semester Final project –
FantasySportsProject – Football ASEM

 

Week of October 26 –30, 2015

Monday
EQ:
Why is being able to analyze a target market important?
Section 1 of project due
FantasySportsProject – Football ASEM

Tuesday
EQ:
Why is being able to analyze a target market important?
Event planning session
Basketball half time activity

Wednesday
EQ:
Why is being able to analyze a target market important?
Knowledge Matters – simulation section 1
Ticketing and Revenue

Thursday
EQ:
Why is being able to analyze a target market important?
Simulation – Section 1
Ticketing and Revenue – complete

Friday
EQ:
Why is being able to analyze a target market important?
Semester Final project day – begin work on section 2
FantasySportsProject – Football ASEM

 

Week of November 2 –6, 2015

Monday
EQ:
Why is being able to analyze a target market important?
Section 1 of project due – hand in
FantasySportsProject – Football ASEM

Tuesday
EQ:
Why is being able to analyze a target market important?
DECA – Atlanta Hawks competition planning

Wednesday
EQ:
Why is being able to analyze a target market important?
Field Trip – College Football Hall of Fame

Thursday
EQ:
Why is being able to analyze a target market important?
Work on section 2 of Semester project
FantasySportsProject – Football ASEM

Friday
EQ:
Why is being able to analyze a target market important?
Hawks competition planning

Week of November 9 –13, 2015

Monday
EQ:
Why is being able to analyze a target market important?
Hawks Competition – work

Tuesday
EQ:
Why is being able to analyze a target market important?
Semester project – work on section 2

Wednesday
EQ:
Why is being able to analyze a target market important?
Deca Hawks competition

Thursday
EQ:
Why is being able to analyze a target market important?
Work on section 2 of Semester project
FantasySportsProject – Football ASEM

Friday
EQ:
Why is being able to analyze a target market important?
Hawks – competition work day

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